Working with Hovis, one of the UK’s most loved bakery brands

We worked with Hovis delivering a truly integrated solution based on insights and outcomes. Our work spanned a number of communications disciplines, from financial and consumer PR to public affairs. Our work encompassed everything from product and advert launches, profiling around financial results, transaction work such as the sale of the company to a private equity firm, to working with the Government on food and packaging policies, crisis and highlighting its sustainability credentials.

Our advisory work ensured this much-loved bakery brand’s reputation was protected and enhanced through sustained positive momentum of activities supporting its overall growth strategy.