Theresa Santos

Theresa Santos

Associate Director

https://www.linkedin.com/in/theresasantos/

theresa.santos@secnewgate.co.uk

Theresa is a seasoned digital communications specialist with over 15 years’ experience. She has extensive expertise across diverse sectors including financial services, health, energy, environment, technology, and FMCG, working on campaigns targeting both consumer and corporate audiences on global, national and local levels.

Her channel-agnostic approach allows her to leverage a wide range of digital specialisms, including content strategy, paid media tactics, and advanced digital measurement. Theresa also provides expert advice on community management, moderation, and crisis communication.

Beginning her career in-house before transitioning to agency roles, Theresa has a proven track record of helping brands simplify complex corporate messages into engaging, social-first content for diverse audiences worldwide. She also guides executive teams in creating impactful, sector-specific thought leadership content that highlights individuals’ unique passions and personalities.

Amongst other qualifications, Theresa recently successfully completed Marketing Week’s Mini MBA in Marketing.

Theresa’s specialisms

We bring together the right mix of expertise for every project. Below are some of the sectors and services I specialise in.

Digital, Brand & Creative Strategy

We use cutting edge tools to make informed decisions to help clients identify opportunities and create campaigns to stand out from the crowd.

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Insight & Intelligence

We provide data-driven insights to build an objective case for action and identify the most effective ways in which to engage and influence.

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Theresa’s insights

Browse my latest articles from SEC Newgate’s news and views.

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News

Recent work

We always strive to bring the perfect mix of experience and talent to every project. Whatever the discipline, for us it’s all about delivering positive change for our clients.

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Theresa’s specialisms

Digital, Brand & Creative Strategy

Insight & Intelligence

Theresa’s insights

Changing news habits, shifting trust

Your LinkedIn content is shaping what Google says about you

Are social media bans for children enough to keep them safe online?

AWS’ dominance in cloud infrastructure is risky business

How will OpenAI’s $30B Oracle deal affect its sustainability commitments?

Substack: an under-utilised engagement tool

Recent work