Our Insights
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On business, politics, communities, markets and media
Sub title
On business, politics, communities, markets and media

News
Substack: an under-utilised engagement tool
In the ever-evolving world of digital marketing, brands are constantly looking for fresh and effective ways to connect with their target audience –...
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News
Definitely not a budget
Rachel Reeves’ Spring Statement on Wednesday is only expected to last 25 minutes. This is in line with the Government’s insistence that the Spring...
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News
Not Zero – Badenoch and the Tories take great green gamble
I recall a time in the not so dim and distant past when a new leader of the Conservative Party took a sledgehammer to Tory orthodoxy, travelled to the...
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News
Listing in the US - is it all it's cracked up to be?
For many European companies, a listing on the New York Stock Market is seen as the best route to higher share prices and increased interest from...
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News
MIPIM is a vital forum for real estate, but is still haunted by the ghosts of its past
For many people in the property industry, LinkedIn gets a bit annoying in late March. You’ll generally find the real estate professional’s equivalent...
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News
Market positioning (and managing emotions) in a Trumpian world
As we are all too aware, it’s practically impossible to start, or end, the day without some *breaking* news from The White House. Whether it’s new...
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News
You can FOI (Freedom of Information) ChatGPT now
This week the government has – possibly inadvertently – set a precedent regarding how AI chatbot prompts will be treated under the Freedom of...
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News
Unilever’s big bet on micro-influencers carries real risks
As a giant of consumer goods with over 400 brands from Marmite to Magnums and Dove to Domestos, when Unilever announces a major shift in how it...
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